At myPOS, we’re all about helping businesses grow and get paid. We make payments simple, smart, and accessible for everyone, but we’re more than just payment solutions—myPOS is a partner in growth. From free multicurrency accounts to powerful e-commerce tools, we’re here to support business owners of all sizes and everyone out there who dreams of starting their own business.

As we are expanding our team, we’re looking for Senior Performance Marketing Specialist to help us make a real difference in the Fintech industry. Ready to join us and shape the future of payments? Let’s make it happen!

About the role:

As a Senior Performance Marketing Specialist, you will be responsible for driving customer acquisition and retention through digital marketing channels, managing performance campaigns, optimizing conversion rates, and maximizing ROI across a variety of digital platforms. In this role you will be working closely with cross-functional teams, use data-driven insights to refine marketing strategies and scale our growth initiatives.

What you’ll do:

• Develop and execute performance marketing strategies across various channels.
• Optimize campaigns through A/B testing, landing page optimization, and creative iteration to drive acquisition, conversion, and retention.
• Manage budgets and forecasts, ensuring efficient spend allocation and maximum ROI across paid media channels, across search, display, social and video.
• Analyze data and performance metrics to assess campaign effectiveness and uncover insights for optimization.
• Collaborate with the product, data, and design teams to create compelling marketing assets and align marketing strategies with business goals.
• Conduct competitor analysis and market research to stay on top of industry trends and identify new growth opportunities.
• Implement and track conversion pixels, analytics tools (e.g., Google Analytics), and other performance-tracking mechanisms.
• Manage relationships with external agencies, partners, and vendors.
• Report on campaign performance, providing actionable insights and recommendations.

This role is perfect for you if you have: 

• At least 4+ years of experience in performance/ digital marketing
• Proven experience in managing multi-channel performance marketing campaigns with a strong focus on customer acquisition.
• Deep knowledge of tools like Google Ads, Facebook Ads Manager, Google Analytics, and others.
• Experience with digital video advertising platforms including YouTube Ads, TikTok, and other video-centric platforms
• Demonstrated track record of creating and optimizing high-performing video ad campaigns with measurable ROI
• Strong analytical skills and a data-driven mindset.
• Experience with campaign optimization.
• Familiarity with marketing attribution models, incrementality testing, and funnel optimization.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Excellent communication skills and the ability to work collaboratively with cross-functional teams.
• Experience in global or multi-country marketing campaigns would be considered an advantage.
• Fluent English

Why you should join myPOS:

• Vibrant international team operating in hi-tech environment
• Annual salary reviews, promotions and performance bonuses
• myPOS Academy for upskilling and training
• Refer-a-friend bonus as we know that working with friends is fun
• Annual individual training and development budget
• Teambuilding, social activities and networks on multi-national level

What we offer:

• Excellent compensation package
• 25 days annual paid leave (+1 day per year up to 30)
• Full “Luxury” package health insurance including dental care and optical glasses
• Meal vouchers of 200 BGN per month
• Free of charge Multisport card 
• Free coffee, snacks and drinks at the office

Who we are:

Since 2014 we’ve been all about making payments easier and more accessible for businesses of all shapes and sizes. Whether you’re at the counter, selling online, or on the move, we’ve got businesses covered with smart, accessible and affordable solutions that keep things easy.

Our mission? It’s simple. Help businesses get paid by taking advantage of modern tech and innovative ideas, so payment challenges are a thing of the past.

Pro tip:

Take it easy about meeting every requirement—this job description is just that, a job description! Even if you don’t tick every box, want you to apply anyway! This is your chance to grow, learn, and build your career with us. We value potential over perfection, and we are all about mutual growth!

myPOS is committed to providing equal employment opportunities. All qualified candidates will be considered for employment without discrimination based on age, ancestry, colour, marital status, national origin, physical or mental disability, medical condition, veteran status, race, religion, sex, sexual orientation, gender identity or expression, or any other characteristic protected by applicable laws, regulations, and ordinances.

Your application will be confidentially reviewed in line with the General Data Protection Regulation (GDPR). Personal information will be used solely for the job application and will be stored for a period needed by the application process. Only short-listed candidates will be contacted. Good luck!